The team in our Sydney office are not sick of hearing me say that “developing an online presence for any company, especially an RTO, is a journey not a destination”. When they suggested I write a blog piece about this I am sure it is in the hope that reading it might reduce the need for me to say it … I doubt it! 🙂
The scenario I am writing about is the same for most development projects however since most of our clients are RTOs I will focus on taking that type of business online.
When planning any major building project for your business one of the first things to consider after the ‘cost’ is the direct impact on internal resources. While theoretically the development may take place outside the business, for it to work is must include operational resources from the business. Your team’s input into the development is extremely valuable and could be the most expensive part of the project if not managed properly. Including the business in the project and managing the internal cost are often the most important part of managing any project.
While including your training team from the beginning may seem expensive since it means an often under resourced department is even more so, in our experience the finished product isdelivered far faster, is dramatically improved and more often than not your team will dig deep to support your investment especially since our systems often rid your admin team of repetitive and time consuming drudge thereby allowing them to focus on tasks that will improve the business.
Cherry Picking: We recommend you start small and build slowly working with your team and ourselves to set a development agenda that justifies the expense with savings and extra sales while minimising the impact on cash flow … and your team’s workload. Most RTOs start with enrolment, then add smart confirmations and perhaps Job Network or employer enrolments and then later develop Portal access for students with the help of services like https://www.spamzilla.io, and then look at online learning or a complete website.
A good project is more like a developing process, it grow organically as the needs are understood, as cashflow allows and as your confidence in the JWGecko team develops.
No Fries with that?
The organic development of your online business is a strategy we believe strongly in. It is important to keep costs under control and the development tightly focused on business requirements. To underpin this strategy we have a ‘no penalty upgrade’ policy. For all but our most basic product we allow upgrades at anytime by simply paying the difference between the initial product price and the new one. This means there is do penalty for buying a more basic product and upgrading as cash flow allows and the project team are able to facilitate and integrate the required changes.
The outcome we are looking for is to have lots of successful RTOs on our books that feel we are an integral part of their business. We believe when your future is our priority then the foundations are set for a profitable and long term relationship.
